According to Cambridge Analytica’s former CEO, Alexander Nix, Barbados’s first female prime minister is a n--ger, a leaked email published by Britain’s news outlet, The Guardian revealed Monday.
The email, written in October 2010, described both Information Minister Senator Lucille Moe and Prime Minister Mia Mottley using a highly derogatory racial slur.
Nix previously worked for Cambridge Analytica’s parent company, Strategic Communications Laboratories (SCL), prior to its sudden closure due to a data harvesting scandal revealed by the Observer.
Best known for assisting the 2016 presidential campaign of U.S. President Donald Trump, Cambridge Analytica, the company also gathered Facebook user information from Mexico, Brazil, Colombia, Peru, Argentina, and Guayana.
The prime minister and ruling party have not (yet) directly accused the UK-based firm Strategic Communications Laboratories (SCL) and/or its brainchild Cambridge Analytica (CA) of direct involvement in the election. However, in a letter to the Guardian, Senator Moe confirmed that they were contacted by the company with an offer of services ahead of the election.
"We were not comfortable working with them so we took a decision not to engage their services," said Moe.
By the time of the Antigua and Barbuda elections, both London-based entities were already being accused of hacking Facebook accounts of over 71 million unsuspecting users worldwide to engage in ‘mind-bending’ exercises aimed at influencing national election outcomes.
The Guardian reported last month that Cambridge Analytica has since continued its attempts to infiltrate the Caribbean and Nix has made contact with opposition parties in both St. Kitts and Nevis.
“Nix said although the company has been changed, the people who work there are the same and so they were available to provide services in campaign management,” a source told the Guardian, although the name of the new firm has not been revealed.